Top 5 Delivered Meal Kits and Specialty Foods Apps on iOS in New Zealand: Q2 2023

In Q2 2023, the top 5 delivered meal kits and specialty foods apps on iOS in New Zealand showcased diverse trends in downloads and active users. Here’s a detailed look at their performance based on Sensor Tower data.

HelloFresh: Meal Kit Delivery maintained a stable presence throughout the quarter. Weekly downloads fluctuated, peaking at 877 in the last week of June. Active users remained relatively steady, with a slight increase from 21.8K in early April to 22.9K by the end of June.

My Food Bag experienced gradual growth in downloads, reaching a high of 500 in mid-May. This app did not report active users or revenue data for the quarter.

Vivino: Buy the Right Wine saw consistent weekly revenue of $1 throughout Q2. Downloads showed an upward trajectory, especially notable in mid-June with 382 downloads. Active users also increased, hitting a peak of 1.1K in mid-June.

My Muscle Chef had modest download numbers with a notable increase in mid-June, reaching 27 downloads. No active users or revenue data were reported for this app.

EveryPlate: Cooking Simplified reported low download numbers, with a peak of 12 downloads in the first three weeks of June. No active users or revenue data were available for this app.

For more insights and detailed analytics, visit Sensor Tower.